Brand Design Blogs

All the latest brand advice, tips and articles for brand design.

Brand Article Highlights

Branding for Therapists_an essential guide

Branding for Therapists: an essential guide

Danielle Garber_brand strategist_ stood infront of ceiling height brand moodboard

Brand Design: How to inspire authority and trust

Brand moodboard with inspirational images of wellness entrepreneurs, type examples and colour palette

Brand Mood Board: The key to creating a consistent & beautiful brand

BrAND DESIGN     |     BrAND STRATEGY   |     BRAND PoRTFoLIO     |     SEo

Academy of Modern Celebrancy colourful Brand Glow Up Moodboard

A colourful brand glow up & web redesign for AMC

The brief for this colourful brand glow up was to “create a brand that is vibrant, energetic, and uplifting and that also positions The Academy of Modern Celebrancy (AMC) as experts in its field.” Founder and CEO Jennifer Claire Constant is the face of the AMC brand, and she’s known for her rockstar energy, enthusiasm…

Strategic rebrand and SEO_AMC website on tablet

How a strategic rebrand and SEO skyrocketed sales for The Academy of Modern Celebrancy

The Academy of Modern Celebrancy (AMC) is one of the world’s leading providers of Celebrant training. They’ve trained hundreds of Celebrants worldwide and the quality of their training is next-level. I worked with founder & CEO Jennifer Claire when she first launched, so when she approached me about a strategic rebrand and SEO for the…

a tablet with The Loft Pilates Studio Brand Identity Design moodboard on it

The Loft Pilates Studio Brand Design

Sarah of the Loft Pilates approached me about rebranding her London-based studio as part of their 10-year birthday celebrations. She wanted a Pilates Studio brand that she could be proud of. The Loft Pilates Studio is one of the few fully equipped studios in Wandsworth, making it a true expert in the field. They have…

Colour psychology in branding

Unlock the Power of Colour Psychology in Branding: Master the Art of Emotional Connection

Colour psychology in branding studies how colours influence perceptions and behaviours, particularly in relation to brands and marketing. Colour meanings are deeply ingrained in our experiences​. Different colours evoke different emotions and associations, making them powerful tools in branding and design. In branding, colour psychology is about choosing colours that align with a brand’s identity,…

the secret power of brand embodiment header

The Secret Power of Brand Embodiment

Nowadays, it’s not enough to ‘design’ a beautiful brand. You can’t simply say that your brand stands for something and have loyal customers flock to buy from you. The secret behind the most successful brands is authenticity – these brands truly embody everything that they claim to stand for. When you embody your personal brand,…

Laura de zordo brand design on a laptop

Colourful brand design for a Jewellery Designer

Laura De Zordo creates one-of-a-kind handcrafted gemstone jewellery from her studio in East Hampshire. Fuelled by an obsession for colour and sourcing beautiful gemstones from across the world, Laura’s bold creations offer an escape from the every day and bring the colours of the world to the wearer. Each stone is hand-selected by Laura for…

Nutritionist logo next to rebranded nutritionist website on a laptop

Harley Street & TV Nutritionist Brand & Web Design

TV nutritionist Yvonne Bishop Weston approached me to rebrand her successful nutritionist practice in lockdown when she had to move her Harley Street nutrition clinic back to her New Forest clinic. Yvonne is a well-respected nutritionist with over 20 years of experience serving high-profile clients worldwide from her Harley Street clinic. But her visual brand…

perla photography brand magic reveal on laptop

Elegant bohemian brand design for an elopement photographer

Henriette of Perla Photography came to me as part of another brand collaboration with Photographer’s coach Ingvild Kolnes. Henriette is a multi-passionate photographer who offers Elopement and wedding photography for nature-loving couples in Norway as well as stunning portraits and family photography. She also loves shooting creative editorial and brand photography and struggled to create…

bright and colourful Brand moodboard for Fun wedding photographer with pinks, yellow and aqua blue photography

A bold & bright brand makeover for a fun-loving wedding photographer

If you’re looking for bold and bright brand inspiration, buckle your seatbelt. This brand glow-up is truly sensational. Not only does this photographer’s brand truly stand out amongst the competition, but it’s also supporting this photographer in creating a creative business she loves that is completely aligned with her mission of making wedding photography fun!…

Behind the brand story rebalance massage _ be more you

Behind the brand story: Rebalance Massage

In the first of my behind-the-brand story series, I’m joined by Janet Camela, founder of Rebalance Massage London. Janet specialises in remedial massage, scar massage and reflexology for women’s health. What to expect Janet shares the story behind her brand, and we discuss why she became a massage therapist. We also discuss her back surgery…