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Helpful articles and tips for building your brand, growing your business, and getting visible.

Brand design / Brand Strategy

Branding for Therapists: an essential guide

December 20, 2022
Brand design / Brand Strategy

What is a Brand Strategy & 5 reasons you need one

Brand design

Brand Design: How to inspire authority and trust

Featured Posts

Academy of Modern Celebrancy colourful Brand Glow Up Moodboard

A colourful brand glow up & web redesign for AMC

a tablet with The Loft Pilates Studio Brand Identity Design moodboard on it

The Loft Pilates Studio Brand Design

Laura de zordo brand design on a laptop

Colourful brand design for a Jewellery Designer

BrAND DESIGN     |     BrAND STRATEGY   |     BRAND PoRTFoLIO     |     SEo

Danielle-Garber of be-more-you shares How-to-write-an-authoritative-about-me-page-for-health-wellness-professionals_

How to write an authoritative about me page for health wellness professionals

Understanding the importance of an about me page for health wellness professionals Research shows that your ‘about me’ page is one of the most visited pages on your website. It’s often a key part of the decision-making process as potential customers decide whether to buy from you. If you’re a health and wellness professional, an…

danielle-garber-brand-communication-during-a-crisis

Authentic Brand Communication During Crisis: A Guide for wellness brands

In recent years, the world has experienced an unprecedented series of crises that have profoundly impacted individuals, communities, and businesses alike. From the global COVID-19 pandemic to refugee crises, wars, and human rights atrocities, it seems we’re constantly navigating brand communication during crisis and turbulent times. As health and wellness professionals, you may feel an…

Academy of Modern Celebrancy colourful Brand Glow Up Moodboard

A colourful brand glow up & web redesign for AMC

The brief for this colourful brand glow up was to “create a brand that is vibrant, energetic, and uplifting and that also positions The Academy of Modern Celebrancy (AMC) as experts in its field.” Founder and CEO Jennifer Claire Constant is the face of the AMC brand, and she’s known for her rockstar energy, enthusiasm…

Strategic rebrand and SEO_AMC website on tablet

How a strategic rebrand and SEO skyrocketed sales for The Academy of Modern Celebrancy

The Academy of Modern Celebrancy (AMC) is one of the world’s leading providers of Celebrant training. They’ve trained hundreds of Celebrants worldwide and the quality of their training is next-level. I worked with founder & CEO Jennifer Claire when she first launched, so when she approached me about a strategic rebrand and SEO for the…

a tablet with The Loft Pilates Studio Brand Identity Design moodboard on it

The Loft Pilates Studio Brand Design

Sarah of the Loft Pilates approached me about rebranding her London-based studio as part of their 10-year birthday celebrations. She wanted a Pilates Studio brand that she could be proud of. The Loft Pilates Studio is one of the few fully equipped studios in Wandsworth, making it a true expert in the field. They have…

Colour psychology in branding

Unlock the Power of Colour Psychology in Branding: Master the Art of Emotional Connection

Colour psychology in branding studies how colours influence perceptions and behaviours, particularly in relation to brands and marketing. Colour meanings are deeply ingrained in our experiences​. Different colours evoke different emotions and associations, making them powerful tools in branding and design. In branding, colour psychology is about choosing colours that align with a brand’s identity,…

the secret power of brand embodiment header

The Secret Power of Brand Embodiment

Nowadays, it’s not enough to ‘design’ a beautiful brand. You can’t simply say that your brand stands for something and have loyal customers flock to buy from you. The secret behind the most successful brands is authenticity – these brands truly embody everything that they claim to stand for. When you embody your personal brand,…

Laura de zordo brand design on a laptop

Colourful brand design for a Jewellery Designer

Laura De Zordo creates one-of-a-kind handcrafted gemstone jewellery from her studio in East Hampshire. Fuelled by an obsession for colour and sourcing beautiful gemstones from across the world, Laura’s bold creations offer an escape from the every day and bring the colours of the world to the wearer. Each stone is hand-selected by Laura for…

Nutritionist logo next to rebranded nutritionist website on a laptop

Harley Street & TV Nutritionist Brand & Web Design

TV nutritionist Yvonne Bishop Weston approached me to rebrand her successful nutritionist practice in lockdown when she had to move her Harley Street nutrition clinic back to her New Forest clinic. Yvonne is a well-respected nutritionist with over 20 years of experience serving high-profile clients worldwide from her Harley Street clinic. But her visual brand…

perla photography brand magic reveal on laptop

Elegant bohemian brand design for an elopement photographer

Henriette of Perla Photography came to me as part of another brand collaboration with Photographer’s coach Ingvild Kolnes. Henriette is a multi-passionate photographer who offers Elopement and wedding photography for nature-loving couples in Norway as well as stunning portraits and family photography. She also loves shooting creative editorial and brand photography and struggled to create…